You can give a different look to the different channels on your site to provide a visual distinction that highlights the purpose of each.
Channel headers are images or text that displays under your Web site header. Channel headers can provide each channel with its own identity, while retaining the overall look and feel of your Web site. You can add a channel header to all channels and subchannels except the home page.
When you add a header to a channel page, it also displays on the content pages that visitors access from the channel page. It does not display on the channel page's subchannels.
You can select channel designs that are different from the main site design and that appeal to your intended audience. This is useful when you design channel pages for specific ministries. For example, you create a channel page for your youth ministry program. Instead of using the main site design, you use a custom channel design that reflects the program.
Custom channel designs only display on channel pages and their related content pages. They do not display on related subchannels.
Use custom channel designs with caution. While they are effective in some situations, too many custom channel designs can confuse your Web site visitors and make them think that they left your site.